Blog
Thoughts on AI testing, product quality, and shipping with confidence.
How Good Is Claude Opus 4.8 at UX?
Claude Opus 4.8 is the strongest browser-agent model Anthropic has tested. That makes it strong at running UX tests, but humans still own taste.
How Can I Do UX Research If I Can't Talk to My Users?
Yes. You can mine analytics, reviews, support tickets, and forums, run unmoderated tests, and use AI synthetic users to test flows you can't recruit for.
Can AI Test My Website? Yes, Here's How
Yes, AI can drive a real browser, navigate your site, and report what breaks or confuses users. Here's how it works and how to run your first test today.
Synthetic Personas: What They Are and When to Use Them
Synthetic personas are AI-generated stand-ins that navigate your product like real users. How they differ from traditional personas, and when to use them.
Best UX Testing Tools, Compared
Maze, UserTesting, and AI-native tools each solve a different UX testing problem. Here's how they compare on speed, cost, and the feedback you actually get.
AI Usability Testing: How It Works and the Best Tools
AI usability testing uses AI agents to run user sessions and surface friction without recruiting. Here's how it works, when to use it, and which tools to try.
Cart Abandonment Fixes: Proven Ways to Recover Lost Sales
Around seven in ten online carts are abandoned, but most of the reasons are fixable. This guide covers why shoppers leave, whether you can win them back, and the checkout changes with the most impact.
How to Improve Form Completion Rates: 12 Proven Tactics
Most people who start a form never submit it, usually because it asks for too much or gets in their way. This guide explains why forms get abandoned and how to test before launch.
Why Users Quit Signup Before Finishing (and Fixes)
Most users who start a signup never finish it, and the reasons are surprisingly predictable. This guide covers why people quit, which fields do the most damage, and how to find your own drop-off points.
The Best AI Usability Testing Tools (and What Each Is For)
AI usability testing splits into three categories: synthetic personas, behavior analytics, and recorded-session AI. What each is good for, and where each fails.
Pre-Launch UX Checklist: 9 Things to Test Before You Ship
Most pre-launch QA covers bugs, not friction. A 9-item checklist for the usability issues that quietly kill conversion, plus how to test each one.
How to Test Your App from Claude Code with MCP
MCP lets Claude Code call external tools. Hook it to a UX testing tool and the model that wrote your code can test it without leaving the chat. Here's how.
Onboarding Drop-Off: Why Users Quit and How to Find It
Most SaaS onboarding loses more than half its users before activation. The reasons are surprisingly consistent, and the fixes are mostly about removing things.